Tianjin, China Smart Port Visit – Quick Post, Video and Pix

Last month, I was back in China on another media tour, where the main focus was a site visit to a smart port facility. This is very much the world of Industry 4.0, and while quite different from my everyday analyst work in enterprise communications, the underlying technologies are pretty similar. In particular, that would be cloud, 5G, AI and even IoT.

Data is the common denominator across all of these, and the more data you can capture, the more effective these technologies can be. That’s certainly the case for enterprise communications, customer experience and future of work in general, and equally so for the myriad of use cases related to Industry 4.0.

The latter was on full display in Tianjin, China, where I was part of a private group tour of the Tianjin Port Groups’ (TPG) site. This is the sixth largest port operation in China, but is arguably the world’s most advanced in terms of deploying smart technologies. Using 5G networks and cloud-based AI applications, the level of automation has to be seen to be believed.

These technologies power a fleet of 76 autonomous cargo vehicles that seamlessly move shipping containers to and from the docks, where gantry cranes load and offload cargo with incredible precision. In the parlance of transportation logistics, these vehicles – known as Intelligent Guided Vehicles (IGVs) – are a use case for horizontal transport, where all the movement is on the ground.

To go a step further here, another use case would be vertical transport, such with elevators or escalators, but that’s not the focus here. The logistics world takes many forms, and there is no shortage of great use cases for cloud, 5G and AI. Given the scale of operations like TPG, however, the complexity is mind-boggling, and if these technologies can win the day here, there really isn’t much that they cannot handle.

Taking all that into account, this is an IoT use case of the highest order. TPG is a world-class showcase for what’s possible with the right technology, along with a sense of purpose to automate a critical linchpin for today’s global supply chains. This isn’t to diminish the value of these technologies to power UCaaS and CCaaS platforms, but Industry 4.0 applications like smart ports really do take things to another level.

I feel fortunate to have the opportunity to experience TPG first-hand, and I think my readers will find this of great interest. Now that I’ve told you a bit, I’m now going to show you a bit. Below is a short video clip I took during the tour, and the ballet-like flow of movement speaks for itself. Everything you see is fully automated, and the only sound you’ll hear is the hum of engines and the wheels of commerce turning.

Following that are a few of my many photos, and I hope you enjoy them. If you want to learn more about my TPG visit, I’m working up a full-length article that will soon run in a leading tech publication, so stay tuned.

MWC Shanghai - Quick Take and Photos

Had my first trip to Asia recently, and I was part of a media delegation from the West to attend MWC Shanghai (and pretty sure I was the only attendee from Canada or the US). The delegation was sponsored by Huawei, so we also had some tours of their various campuses, all of which was very impressive.

Time was limited at the conference itself, and the stars have finally lined up to share a quick take here. MWC ran during late June, but with limited access to Internet platforms - not to mention the 12 hour time difference - I didn’t do any real-time posting while there. I have a few articles in the works about my trip - and tons more pictures - but for now, I’m going to share some of my photos and high-level takeaways.

I don’t think a lot of Westerners were at MWC Shanghai, as many of the sessions were in Chinese, but audio translating devices were available to follow along in English. Couldn’t get the full gist of what was being said, but the overall themes were clear. 5G is definitely happening, and looks to be at a much faster pace in Asia.

Many of the talks were about industrial and IoT applications, and the benefits are easy to see. From what I can tell, though, these innovations are happening mainly in Asia - and a bit in the Middle East. As such, I took this a preview of things to come in the West, so there’s a lot to pay attention to here.

Was great to see so many use-case driven examples - mining, exploration, energy, manufacturing, agriculture, logistics to name a few - these vendors and carriers are not just throwing things against the wall to see what sticks. Much of what I saw was B2B, but there were a few B2C citings, so the 5G story here isn’t really about getting consumers to post more videos on social media.

I’ll explore some of those use cases in upcoming posts, and for now, will leave you with some photos for a flavor of being there. Disclaimer - speaker attributions may not be 100% accurate. Wasn’t easy to track all the details while there, and corrections are welcome.

Below - weather was very hot and humid, so much more comfortable once inside. Not quite the crowds for a Beatles concert, but it kinda looked that way with the early morning rush to get in. Third photo - one of many reminders why it’s different in China. Checkpoints everywhere - this one segregates attendees from mainland China and everywhere else.

Everyone and everything is on mobile here, but had limited access to my go-to apps/platforms. Eventually, I got on WeChat - it’s great - but not til after MWC. All those folks with sign cards - I guess they’re guides to get people around - 5 exhibit halls, so it’s a lot of ground to cover. Last shot - the palace guards keeping watch over the food - soooo cute!

From the show floor - pavilions for Huawei and China Unicom. Middle - one of many demos from Huawei - Naked 3D. Very cool - one of the few consumer-type offerings there - the baseball seems to be jumping off the screen, coming right at you - 3D effect without the glasses - really need to see it.

Many recurring themes across the talks I saw, but reinforces how far along these companies and carriers are with 5G. Sabrina Meng from Huawei, Xu Ziyang from ZTE, Jemin Chung from KT.

Dingjin Liu from SINOPEC (great review of using 5G for exploration), Henry Ge from GTVerse (using 5G to bridge the worlds of gaming, live sports and AR/VR - very cool), Chaobin Yang from Huawei.

Hosting a LinkedIn Live Event with Andy Purdy of Huawei USA - Tomorrow at 2ET

There’s a first time for everything, and in this case, it’s hosting a LinkedIn Live event. I’ll be in conversation with Andy Purdy, CSO for Huawei USA, covering 5G ground related to cybersecurity, data privacy and open source.

We’ll have a lot to talk about, where the focus will be on the technology issues, challenges and opportunities - and I hope you join us. We go live tomorrow - Wednesday, Aug. 18 - at 2pm ET, and all the details are here on my LinkedIn event page, and to watch the replay, sign into LinkedIn and then use this link..

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Spotlight on Global Supply Chain Management: Lessons Learned from the Semiconductor Chip Shortage

Long-time followers of mine know that every so often I’ll write about topics outside my everyday focus on collaboration, contact center and future of work, and this is one of those times. Given how the semiconductor shortage impacts just about everything we do in our digital lives - both at home and at work - the distance between here and my usual topics of interest isn’t as far as you might think. I’ll leave that for you decide, and otherwise, I’d love to hear your thoughts on a timely subject that is much bigger than tech.

The global shortage of semiconductors that began in 2020 is expected to continue into 2022, and its impact is far greater than most people realize. While closely followed in technology circles and the business press, the underlying causes are not well understood by the general public, and there is a bigger story to consider than a shortage of an electronic components that consumers will likely never see or touch.

Today’s economy is increasingly global, where both production and consumption seamlessly cross borders, and supply chains are highly interdependent. When supply and demand are in reasonable balance, this model works well in terms of consumers having choice, innovation and affordability.

However, when disruptions occur, the fragilities of these interdependencies can become exposed, creating a ripple effect of problems that go beyond commercial interests. The current semiconductor shortage is more than just instructive as to why resilience is so important for global supply chains, but also for how we collectively respond to events that pose real threats to our sustainability as a planet.

What’s the big deal about semiconductors?

This fundamental question lays the foundation for understanding why global supply chain issues are bigger than keeping our economies growing.  The importance of semiconductors becomes more evident in the context of digital transformation, a meta-trend that all enterprises are adapting to. Driven by advances in cloud technologies, the products and processes from the analog world are quickly becoming digitized. As such, digital transformation is re-shaping every sector of the economy and every facet of our daily lives.

The end game is for all people, devices and machines to become digitally connected, and the common thread for all of this is the semiconductors which power every electronic device imaginable. As the pace of digital transformation accelerates, so does the demand for electronic devices, and as Figure 1 below shows, semiconductors are used across many sectors of our economy.

Figure 1 – Global Semiconductor Use by Market Sector

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Source: 2020 State of the US Semiconductor Industry, Semiconductor Industry Association

Aside from semiconductors being so pervasive in today’s digital world, the complexity of the underlying technology and production process makes this sector arguably more reliant on supply chains than any other in our globalized economy. The manufacturing infrastructure is extremely capital-intensive, R&D investment is never-ending, and the production materials must be sourced from a wide range of countries.

While the US has long-dominated this sector, recent events that gave rise to the semiconductor shortage have made clear that no single company or country can effectively manage the entire supply chain.

What actually happened in 2020 to create this problem?

No supply chain is perfectly efficient, and when disruptions occur, there is usually just one of them, and the problems can be quickly rectified. Being a pandemic, COVID-19 impacted most global supply chains, and in the case of semiconductors, it was a major trigger event, but not the only one.

While the pandemic can conveniently explain away many 2020 disruptions, it was exacerbated by other forces that also impacted the global supply chains that semiconductors are so heavily reliant upon. The key factors behind the current semiconductor chip shortage are summarized below, and while other elements were in play, it should be evident why this combination represents a perfect storm scenario.

Changing habits and consumption patterns. The pandemic forced an unprecedented shift to home-based working and living that will likely persist for the remainder of 2021. Most households have adapted to this new normal by now, and along the way, we have seen major spikes in demand for PCs, tablets, mobile phones, smart TVs, gaming consoles, other electronic devices, and with that the cloud-based services that make all of these activities possible.

5G roll-out. While it’s too early to tell if or when the highly-touted promise of 5G will be realized, the wireless carriers are all-in, making massive investments in their networks. This is only one half of the equation, of course, and for the associated services and revenues to flow, subscribers need 5G devices. The smartphone space is hyper-competitive, and in the lead-up to 5G, the vendors have been under intense pressure to have their latest models ready now.

Crypto-mining. The Bitcoin space continues to be highly volatile, and while it may be a secondary factor behind the semiconductor shortage, it aligns very well with the digital transformation theme that is central to my analysis here. Digital forms of currency are struggling to displace traditional forms of money, and the effort behind Bitcoin remains significant. Most notable for that effort is the massive amount of both GPU and CPU horsepower required for crypto-mining, adding another layer of hyper-demand during 2021 for semiconductors.

Plummeting demand for vehicles. Compounding all these spikes in demand was this sudden drop, also due to the pandemic. Aside from so many people being forced to work from home, the new social distancing behaviors led to a major shift from in-person activity to online. As consumers, we did far less shopping and travelling, with the net result being reduced demand for buying vehicles. Traditional supply chain forecasting models for this industry could not adapt quickly enough to this unforeseen change, and as the pandemic has eased in recent months, the chip shortage has constrained the ability of auto makers to ramp up production as demand has finally returned.

Geopolitical tensions. Free trade isn’t free, and it’s not hard to understand why sectors like semiconductors are of strategic importance to market leaders like the US and China. Domestic economic policies in these particular countries – Buy American Act (BAA) and Made in China 2025 (MIC 2025) respectively – may serve to protect R&D investments and to some extent domestic employment, but they don’t align well with the supply chain needs that underpin the global semiconductor sector.

Implications for semiconductors and beyond

Globalization is an entrenched reality for any modern economy, and with the efficiencies that come with digital transformation, trade will largely remain borderless, and supply chain interdependency will only increase.

Given the pervasiveness of semiconductors, the combination of forces outlined herein underscore how fragile supply chains can be, as well as the ripple effects that follow when unexpected gaps develop between supply and demand.

In terms of implications – not just for manufacturers, but also consumers and policymakers – here are two calls to action from the perspective of a technology analyst; not just for semiconductors, but for any sector that depends on global supply chains.

1.         Supply chain resilience should be of paramount concern

As we are seeing with semiconductors, there is both controllable and uncontrollable risk – for supply as well as demand – all of which must be considered. Nobody foresaw the pandemic, nor were the repercussions anticipated.

What started as an isolated health outbreak in late 2019 will continue disrupting the semiconductor space into 2022 and likely beyond. Even with uncannily prescient planning, this scenario could not have been entirely avoided, but given the importance of these chips for the global economy, a more coordinated, collaborative approach to supply chain management would have mitigated the fallout.

To be effective, it’s important to note that this approach must go beyond the industry players, who are essentially driven by economic interests. Globalization is not sustainable if defined solely by winners and losers, and business continuity must extend to all, not just the dominant few.

This is where a balance is needed between the innovation of the private sector and principled policy-making of the public sector. To further strengthen – and build trust in – global supply chains, industry-based standards are needed so there’s a common set of rules. Getting alignment across all these vectors can take decades, but as the semiconductor fallout has shown, the stakes are too high for bilateral or even unilateral decision-making to set the course for an entire industry.

2.         Globalization is bigger than trade and supply chains

Strong supply chains are vital for international trade to flourish, and the semiconductor sector is a great example, since it is the most complex form of production ever created, and the degree of global interdependence among suppliers is unparalleled. When supply and demand are in harmony, it is easy to take the efficiency of this space for granted.

However, when disruption occurs – and in this case, several forms at once – behaviors change and priorities shift from cooperation to survival. Without strong guardrails to maintain a common focus on supply chain resiliency, the ability of the leading players to formulate an effective global response becomes diminished.

As important as semiconductors are to our digital economy, they are just products of technology. The planet has lived without them for thousands of years, and life will carry on when a successor technology displaces them. Supply chains are critical for this sector, but globalization is more than just creating efficient markets for trade.

The real benefits that help create a better standard of living for everyone come from knowledge sharing and innovation that all players contribute to. In theory, this form of globalization should be easy to do, but as we’ve seen from the chip shortage, the practice is more difficult to achieve. The call to action here is to look beyond the world of semiconductors and consider the global response needed for our survival.

COVID-19 was the first true health pandemic in 100 years, and this requires a different response from an epidemic that is localized to a single country or region. Despite the wonders of modern science to quickly create vaccines, global supply chain issues have proven a major impediment to an otherwise solvable problem.

The challenges presented by climate change are no different, and every corner of the world is being impacted by extreme forms of weather we cannot predict or control. Global knowledge sharing and innovation has never been more important, especially if you hold that view that climate change is human-induced. As these disruptions continue, it should be clear that the only way to develop effective responses is through a collective, global approach.

Best practices that come from making supply chains more resilient can surely be applied to global issues like climate change, world hunger and disease management. There should be little doubt that these problems will only persist, and they pose far greater risks to our global well-being than having to wait a few weeks for the latest gaming console.

Enterprise Connect 2019 - Am Speaking There Again

Just doing an early shout-out for Enterprise Connect 2019, coming this March in Orlando.

Will have more updates soon, but in short, I’m doing an update version of my talk last year on the state of speech technology. Details on that are here, and if this leads you register, I can get you a $500 discount - just ask for how. March sounds far away, but it will be here soon, and as my research for my talk progresses, I’ll have more updates to pass along here.

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My Latest Podcast - Adopting Collaboration in the Digital Workplace

Subscribers to my newsletter have already seen and/or heard this podcast, but for just about everyone else, this will be new. I produce a monthly newsletter updating my activities and sharing industry insights, including a podcast that I produce with colleague Chris Fine. Each month we talk about a current topic, or hot trend, or a recent industry event we’ve attended.

My newsletter content is exclusive to subscribers, and am happy to say that my base is steadily growing. We put a fair bit of effort into our podcast, though, and to give that particular form of content more exposure, I’m now going to share each one here, roughly a month after appearing in the newsletter. I think that’s fair, and am happy to share our perspectives with a broader audience.

That said, the rest of my newsletter content remains exclusive, so hopefully that’s enough to keeps things interesting for subscribers. If you want to become a subscriber - there’s no cost (and why wouldn’t you?) - sign-up forms are on my website, or you can just follow this link here.

If you just want to listen to our podcast from last month’s newsletter, here’s the story. The topic was a recent study produced by Aruba Networks about the digital workplace. I wrote two posts about it here and here, and the podcast gave Chris and I more runway to take a deeper dive. We hope you like it - feel free to comment, share, or suggest future podcast topics for us to cover. Thanks!

Sidebar #1 - my November newsletter will be going out next week, and the podcast topic for that issue will be a review of last month’s Twilio conference, SIGNAL 2018. Stay tuned, subscribers!

Sidebar #2 - I’ll soon be adding a section to my website to archive our earlier podcasts, so if you like this one, there will be others you may want to check out.

Preview Q&A Interview for TMC's Future of Work Expo

It’s busy enough with 3 conferences coming this month, but this is a good time to get the word out about another one in late January. While 2019 seems far off, it really isn’t, and planning for the Future of Work Expo has been underway for a while. In fact, the program is largely in place, but as co-chair, if you strongly feel you should be speaking and/or sponsoring, please drop me a line.

To give you a better sense of what to expect there, I just completed a Q&A with TMC’s Paula Bernier, the other co-chair for FoW Expo. There’s more to come about the Expo, but hopefully her interview with me will help you decide in favor of joining us in Fort Lauderdale in the depths of winter.

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Next Stop - Nashville and Genesys CX18

Haven't blogged in a while, mainly due to being so busy. Last week was MoNage and Cisco's customer care event, and this week has been month-end writing, getting plans in place for next week's Genesys event, and practicing music for the SIPtones gig we have next Wednesday night during CX18. Also been very active developing new projects based on inquiries from recent industry events, so things are never dull here.

Just doing a quick shout-out now about next week's event, and I'll be there from Tuesday through Thursday. Details about the event and our SIPtones gig can be found in the Event Calendar section of my website. While there, I'll be tweeting as time allows - @arnoldjon - and you can follow the event feed at #CX18.

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Next Speaking Spot - MoNage - Emerging Communications and the Digital Workplace

Regular blog followers and/or subscribers to my newsletter will know that I've been speaking at and supporting Jeff Pulver's MoNage conference from the beginning. My history with Jeff goes back much further, and with MoNage still fairly new, it's small - but highly focused and definitely gaining momentum.

Feel free to search my blog about my earlier talks at MoNage, but it's time to talk up the Spring 2018 event. Details can be found in the Event Calendar section of my website - quickly, it's being held at the Computer History Museum in Mountain View, CA, and our talk will be at 10:30 next Wednesday. I'll be co-presenting on this topic with my long-time partner, Chris Fine.

If you're still considering attending, please contact me for a discount offer on the registration fee. Otherwise, you can review the program agenda here, and if you're joining us, I'd love to connect - I sure won't be hard to find, esp if using the social handles - @arnoldjon, @MoNageConf, #Monage 

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Preview of my Speech Tech Tutorial at Enterprise Connect on No Jitter

Got a few messages to unpack in that headline, as preparations for Enterprise Connect 2018 kick into high gear.

1. This is my first time at Enterprise Connect, and I'll be one of the very first speakers, presenting a tutorial on speech technology at 8am, Monday, March 12.

2. I wrote a preview article about my tutorial - all the details are there - and it's running now on No Jitter. Would love it if you could attend my session!

3. This may be my first rodeo with EC, but I'm a regular contributor to No Jitter - here's my profile page if you want to see my other posts.

4. We're all in sales, and here's my modest pitch if you haven't made plans yet. Use this link to register by midnight, March 9, and you'll get $500 off the price.

5. I hope you like the preview article, and if you do, I'm pretty sure you'll like my tutorial. Don't be shy - be social - use #EC18 and @enterprisecon to share.

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Next Up - ITExpo, Ft. Lauderdale - Moderating 3 Sessions

There's something about Fort Lauderdale and February - sure works for me. That's the story for my next conference - TMC's ITExpo, and I'll be there from February 14-16. It's been a while since my last conference, but am not complaining as I've been full-out busy fulfilling client work the past few months.

Things ease up on that front after January, and starting with ITExpo, I have at least one conference happening each month through June, and others will certainly pop up along the way.

Speaking of TMC, you may not be aware that I've been writing a regular column for years for their flagship publication, Internet Telephony Magazine. It's one of several places I'm regularly published, and my latest Rethinking Communications column is running in their Q1 2018 issue.

This is my first shout-out for ITExpo, and I'll have specific posts coming about each session I'm moderating over the next week or so. For a snapshot of what I'll be up to there, details can be found on my Event Calendar page. I won't be hard to find  at the show, and if you want to connect, please drop me a line.

 

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Impact of Net Neutrality on the Enterprise - Our UCStrategies Podcast

Pretty timely topic here given the recent FCC rollback of Net Neutrality. It's a true cornerstone of the Internet as we know it, but that's about to change, and as consumers, we all have cause for concern. The same applies for the workplace, and these changes are going to have implications for the nature of Internet services used by enterprises as well as the providers we get them from.

It's pretty early to tell how this will unfold, but our view at UCStrategies is that it's a key trend to watch for 2018, and that's what we talked about on our final podcast of 2017. Whether you're on the IT/networking side or just a user of collaboration applications, I think you'll find our insights worthwhile. Here's the link to give it a listen, and it's a topic we will no doubt revisit again in 2018.

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Shakeups and Shakeouts in Collaboration - Outlook for 2018

That's the title of my latest, year-end post as a BCS Expert for BCStrategies. We just did a podcast about the year that almost was, and this is my extended take on what I think 2017 tells us about what to expect in the coming year. Our podcast should be posted in a few days, and I'll provide an update here so you don't miss it.

As you may know, BCStrategies is still transitioning from UCStrategies, and both websites are still running. I'm doing my part here, and providing the link for my article on BCStrategies. Unfortunately, the new site doesn't allow readers to make comments, so if you have any feedback, please let me know here, thanks!

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Cisco's Acquisition of BroadSoft - Our Podcast Analysis

If you haven't had your fill of what this deal means for the collaboration/UCaaS space, this should be your next stop. Wearing my UC Expert hat with UCStrategies, I've already written my perspective on the Cisco/BroadSoft deal, as have several of my peers. That post continues trending well, btw, and I welcome your comments if you give it a read.

Building on that, our latest podcast had a strong turnout among both analysts and consultants, and you won't find a stronger mix anywhere of people who know this space well, and really understand what's happening. The podcast has been posted now to our portal, and I think you'll find it time well spent.

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October Writing Roundup

Was a busy month, with more travel than usual, and attending/speaking at four events. Also made some good behind-the-scenes progress on my website, and had a good jump in new followers for my blog.

I've been talking about providing regular - and exclusive - updates for my subscribers for some time, and it's looking good to finally get that going this month, so please bear with me. All of this has cut into my writing a bit, but here's what was keeping me busy on that front during October.

Understanding Cisco's Acquisition of BroadSoft - I Think Taher Behbehani Knows Why, UCStrategies, Oct. 27

How do Huddle Rooms Fit in Video Conferencing Strategies?, TechTarget, Oct. 25

Why is Walmart Using Facebook for Collaboration? Should You?, Toolbox.com, Oct. 20

Why Messaging is the new Driver for Collaboration, Toolbox.com, Oct. 16

Chatbots - 10 Risks you need to Consider, Toolbox.com, Oct. 12

6 Reasons to Use Chatbots in your Business, Toolbox.com, Oct. 4

Market Analysis - How Mobility and Messaging are Transforming CX, JAA Blog, Oct. 3

Habitat Soundscaping from Plantronics - Now for Something Completely Different

If you don't know what I'm getting at with that title, then ask your parents - they'll know.

Either way, I'm talking about something very new - and very different - from Plantronics. Building on their rich audio heritage in the headset business, they've come up with a unique approach to making the workplace more conducive to collaboration, but I'm not going to tell you here. I'm just trying to make sure you know that my current No Jitter writeup has been posted, and that's where you can read my take on Habitat Soundscapes. I hope you like it, and would love to hear your thoughts.

July Writing Roundup

June was a tough act for me to follow on the writing and speaking front, so my roundup is a bit light for July. However, the topics I've been researching and writing about are very topical, and I think there is plenty here to digest if you don't follow me that closely. As always, comments and sharing are welcome, and it's time to get going with a new round of writing for August.

3 Takeaways from Genband Perspectives, UCStrategies, July 21

What Conversational Interfaces Bring to Collaboration and Customer Care, Toolbox.com, July 20

Genband Perspectives17 - Quick Take - my blog, July 19

Digital Transformation Series - the Benefits of Customer Experience with Collaboration - RingCentral blog, July 18

Customer Care - Why it's the New Narrative, Part 2, Toolbox.com, July 14

Conversational Interfaces - the New Driver of Collaboration, Toolbox.com, July 11

Will Customer Service Chatbots Replace Contact Center Agents?, TechTarget, July 11

UC Value Drivers in 2017 - AI-Driven, Toolbox.com, July 10

3 Takeaways from Genband Perspectives17

Following my first-take post about Genband's Perspectives17 event the other day, I've put together my more considered thoughts, and that writeup is running now on the UCStrategies portal.

There 's a lot to like about Genband, and it sure will be interesting to see where things go once the Sonus merger is done. That said, I found their messaging uneven and at times hard to follow, and I'm not the only analyst who feels this way. So, I've tried to present a balanced perspective in my writeup, and whether you were there or not, I'd love to hear your thoughts.

Genband Perspectives17 - Quick Take

As usual, I just have time to post a quick take on Day 1 from the conference, along with some photos. I'll be writing up my thoughts in a separate post after the event, and will be posting that on UCStrategies, so watch for that over the next few days.

In short, Genband is making big strides with Kandy as a platform play to help carriers compete in today's hyper-competitive market. Much like how Cisco is focusing heavily on Spark for their collaboration story - instead of all the other pieces around this LOB - Kandy is the main story so far here. Genband is transitioning away from hardware - but it's still the biggest part of their revenues - and so far, we haven't heard anything about those lines of business. So, to whatever extent Kandy is actually generating revenue, it's the big focus here, and perhaps it's necessary to keep their carrier customers in-house rather than drifting over to the unspoken competitor, BroadSoft.

That said, there's a lot to like about what Genband is doing with Kandy, and I'll have more to say about that in my proper analysis. So far, Genband has done a great job articulating the opportunity for carriers to differentiate via Kandy, but takeup has been slower than expected, and there are lots of reasons around this.To be fair, we heard about lots of success stories, so good things are happening here. Otherwise, Genband is in a "quiet period" with Sonus, so nothing is being said about where that's going, but it seems like a logical move, especially if you view Genband as a consolidator along the lines of what Mitel is doing, most recently with Toshiba.

The other partnership of note is with Five9, and we heard a good update from Wendell Black. Adding contact center may seem like a stretch for Genband, but the integration with Kandy makes this an appealing option, especially for SMBs who are frustrated by how long it takes for their incumbent vendor to make changes to enable a better customer experience. Given how service providers are being wooed away by the likes of Twilio and various OTT players, this is an important move by Genband to help their customers retain more business, especially as the lines between UC and the contact center become blurred.

Time's up, so I'll stop now, and hope you'll read my follow-on post after I digest everything from the conference. Until then, here are some photos to give you a sense of the vibe here from Day 1. Otherwise, you can keep tabs in real time by following the conference twitter feed - #GBP17.

patrick Joggerst, EVP

patrick Joggerst, EVP

CEO David walsh

CEO David walsh

Judit andrasi, ceo immmr

Judit andrasi, ceo immmr

network evolution panel

network evolution panel

the soul tones - great band, keeping the energy level high

the soul tones - great band, keeping the energy level high

this private tour on monday was really great and would love to see a game here someday.

this private tour on monday was really great and would love to see a game here someday.

view from the press box - everything is original here for the 3rd oldest ball park in mlb - even the phones!

view from the press box - everything is original here for the 3rd oldest ball park in mlb - even the phones!

the WS trophy case - a lot of what we saw isn't open to the public - this stuff was great.

the WS trophy case - a lot of what we saw isn't open to the public - this stuff was great.

great statue for dodger legend #1

great statue for dodger legend #1

only in la - palm trees, baseball and a great skyline view

only in la - palm trees, baseball and a great skyline view

Next Stop - LA and Genband

If I play my cards right, this will be the last industry event for me til fall. Am definitely looking forward to Genband's event next week, but have also been on a continuous run of events since May, and I hear summer might actually start soon.

As always, Genband puts on a great conference, and I'll be flying to LA on Sunday to be there. For a change, I'm just attending the event, but I've got my share of meetings lined up, and given their recent merger with Sonus, and partnership with Five9, there will be lots to catch up on.

For a quick overview of the conference, check out this press release. I'll be blogging and tweeting as time allows, and you can follow the twitter buzz at #GBP17.