Packet Island Interview, Part 2

Well, it's taken some time, but Part 2 of my Packet Island interview is running now on TMCnet. This is part of my bi-monthly Service Provider Views column, and continues the conversation I had with Praveen Kumar at BroadSoft Connections back in October. Part 1 of the interview ran last week, and now you can read the rest here.

As with Part 1, if you're interested in the challenges around multimedia QoS for hosted services, you'll find this a good read. And by all means, your comments are welcome.

Service Provider Views Article - Packet Island Interview

My two November Service Provider Views articles were based on a long interview I conducted with Praveen Kumar, CEO of Packet Island. They were recently acquired by BroadSoft, and I see that as a great addition to make their hosted offering more secure.

The interview isn't so much about the acquisition or what Packet Island is doing - rather, having met up with Praveen at the recent BroadSoft Connections event, I found it a great opportutnity for some first-hand learning about why QoS and QoE are so important, especially for a hosted offering to businesses.

The interview is broken up in Parts 1 and 2, and both were ready to go for publishing on TMCnet last week. Unfortunately with the short week and frantic schedule everyone seemed to be on - myself included - the articles are just coming out now. Part 1 ran yesterday, and having been in transit enroute to Adtran's event, this is my first chance to post. So, you can read the interview here, and am hoping Part 2 will be ready to go later today. I'll also be posting about Adtran as time allows, and from what I've seen so far, it should be a great event.

BroadSoft Connections - Recap on Microsoft's Blog

Just when you thought I was done with BroadSoft Connections! Wait - there's more, but with a twist. Microsoft's Communications Sector recently started a blog called Behind 3 Screens - referring of course to the three screens they're trying to serve in our digital world - PC, TV and mobile.

Anyhow, they've been on me for a while to submit a guest post, and this is my first one for their blog. If you follow my blog and/or BroadSoft, you'll know they're working closely with MSFT, especially for hosted UC. As such, they were keen to hear my thoughts about Connections, and I prepared an exclusive recap post for their blog, which is running today.


So, if you haven't quite got Connections out of your system, I welcome you to read my post there, and I'm sure MSFT would love for you to leave a comment or two behind. Even Microsoft likes to hear words of encouragement from time to time! Me too...

BroadSoft Connections - More Day 2

Am not quite done yet posting about Connections. I wanted to share a few more highlights from the Solutions Showcase. Aside from having 60 exhibitors, BroadSoft had pavilions of their own, and this year they had dedicated showcases for their various UC solutions as well as their home-based solutions. Aside from that, they had some nice demo setups for specific aspects of the BroadWorks platform and the Xtended Marketplace, which just launched.

For me, Marketplace is the coolest step forward from what was on display. It's exactly like the Apple apps store, but for BroadSoft customers. Most of the apps are for business use, like SpinVox or Salesforce, and it's pretty easy to see how this can be a great value-add for carriers to generate new revenues that make their customers more productive. There are a few consumer-type apps there as well, but I suspect this area will take a bit longer to develop. Anyhow, BroadSoft claims to have 2,000 developers in their Xtended ecosystem, and I have no doubt we're going to see some great apps coming in 2010 that will really help re-define what communications services can be in the world of 2.0. It's great way for BroadSoft to differentiate themselves as a solutions partner, and it's equally true for what this brings to service providers who are ready to get beyond TDM and even basic VoIP.

Finally, I'd be remiss to say nothing about the after party Tuesday night. It was every bit as fun as the House of Blues parties at Supercomm two weeks back, and I'm lucky enough to have been at both. BroadSoft has an in-house jam band of their own, and I had no idea Alex Doyle loves to rock. They sure were fun, and if the stars line up right, you just might see me up on stage with them at the next Connections. I'd better keep practising.




BroadSoft Connections - Day 2 - The Appys

Well, it didn't take long for the buzz around apps to reach iconic status, but BroadSoft has taken things to a whole... otha... lay-vel. Yes, yesterday we saw the Appys - their Academy Awards of sorts for the best apps from their ever-expanding community of Xtended developers.

I'll have more on this later, but wanted to post some photos before boarding my flight home...

Yes, they even had the red carpet out...


Shirish and the two Alexes kicking things off


Polycom's Mike Seto - their phones were quite prominent for the demos - gee, it looks like product placement is finding its way into our space now...


BlackBerry mobile integration with BroadWorks


All the way from New Zealand - Zazu - a neat way to integrate all your social media/messaging into one app


IBM's mashup portal with Broadworks. Between IBM and Microsoft, BroadSoft has the market nicely covered.