Most of the conversation to that point was around managing existing customers, but that only addresses the defensive nature of what the cloud represents. I think net revenues with these customers will shrink with the cloud, and for that reason I wanted to emphasize how they can leverage the cloud to find new business. Regular readers of my blog will know the storyline I've been advocating for some time around Apple and how the iPad can be their Trojan Horse into the business market. I think there's a business just waiting to happen around an Apple UC ecosystem, and I'm sure many channel players are thinking the same thing.
Enough banter - the podcast is up on the UCStrategies portal now, along with a transcript. Give it a listen - and/or a read - and drop us a line to share your thoughts - we'd love to hear from you.