The news from IntelePeer was announced last week, but my focus on ININ has kept me from posting about it until now. Under the banner of the AppworX Open Communications Platform, IntelePeer has come to market with a hosted platform for developers to create the latest and greatest Web + voice applications. As cited in their release, AppworX is all about mashups and the pursuit of CEBP - Communications Enabled Business Processes - which many are touting as the savior for enterprises and especially legacy telecom vendors.
Of course, with the exit bar being set so high by Ribbit last year, there is no shortage of innovators/disruptors like Voxeo, Jajah, Ifbyphone, Jaduka, etc., entering this space with hopes of doing the same. Enough about that - back the storyline and IntelePeer.
Not being a developer, I can't comment on how friendly AppworX is compared to other platforms such as ININ or BroadSoft's Xtended, or even the mobile app stores for that matter. For those of you who are developers - or just curious - you can get a closer look for yourself at the AppworX website. The key here is attracting a critical mass of developers who in turn will make IntelePeer's platform attractive for service providers. And with the platform being hosted in the cloud, it appeals not just to established operators, but virtual operators who may only be focusing on a specific demographic or industry vertical.
The possibilities sure are interesting, and IntelePeer brings a unique twist to the market that makes this more than a me-too apps platform. Aside from just being an open platform - as the name implies - Intelepeer operates their Voice Peering Network, which provides full integration across TDM and IP networks, including all the main variants of SIP. By taking interop issues out of the equation, IntelePeer essentially offers a turnkey solution which is especially attractive to virtual operators, or any provider who wants to build a business offering around rich services and productivity-focused applications. No doubt this offers an attractive way forward for operators looking get off the commodity treadmill of telephony, and as my path increasingly crosses with theirs, I'll be revisiting IntelePeer's progress soon enough.